Welcome to PitchQuest®
PitchQuest® is an exciting online incubator program that takes founders on a strategic journey from an early stage idea to a viable commercial venture that’s ready to pitch for investment.
Follow a structured, self-paced program of learning that provides focus on the core pillars of business planning, customer discovery and marketing planning, competitive advantage, financial projections, legal protection and strategic articulation of the problem, solution and opportunity to transform your idea into a viable commercial solution for investors.
Complete this program and you'll have a pitch presentation ready to go!
The PitchQuest® program takes you through the process of creating and writing a flexible pitch deck, which easily adapts to the three most common types;
- A detailed presentation, which can be sent unaccompanied to prospective investors;
- A presentation suited to verbal face-to-face pitches; and
- A presentation suited to time-based competitions
How does PitchQuest® work?
Throughout the PitchQuest® program, you’ll be trained on how to develop your pitch using the tools, frameworks and pre-designed templates provided; with each mission guiding your thinking as you develop your content.
Unlike other online training programs, PitchQuest® is interactive and utilises gamification and neuro-linguistic programming techniques to offer a platform of learning that is not only easy to use, but fun! That's why we call it a Quest!
You'll complete PitchQuest® feeling confident about pitching to investors.
Who is it for?
If you’re an early stage startup and would like help to turn your idea into a viable commercial solution and a pitch presentation for the purposes of obtaining investment; then PitchQuest® is for you!
What does PitchQuest® include?
- Everyone who joins PitchQuest® will get:
- A structured program categorised by missions guiding you through the strategic thinking process to turn your early stage idea into a viable commercial solution
- The essential principles of a business and marketing plan for your startup
- Guidance and insights into investors’ expectations of your pitch
- Frameworks and tools to help you with each mission
- Pitch deck outlines for the most common types of pitches
- Pre-designed PowerPoint templates to download and edit with your content
How do I join PitchQuest®?
You can join right now, just click the 'get started' button to set up your account for instant access. Once registered, download the 'MyQuest' app on your phone's app store and login to your account.
When is PitchQuest® starting?
PitchQuest® is an online self-paced program allowing you to determine your own start date, progress and goals. Once you start the program, if you miss a day or two, it's no problem, we'll send you a reminder to your mobile to get you back on track. Just turn on 'notifications' for the app.
How long will PitchQuest® take to complete?
With commitment, it's possible to complete the program and your pitch within 1 week, but for deep learning, we recommend spneding at least 3 months on working through the program. Whilst the output of this program is a pitch deck, the content that goes into your pitch deck is built by working through the stages of building a business plan, which provides a critical foundation to set your business up for success.
Why should I join PitchQuest®?
PitchQuest® is unique as it blends learning and advice with in-built encouragement, coaching and advice from the Quest Mentor, Stevie. Share your progress on the Community Wall and request feedback from other founders on the program.
Stevie V Brown is the creator of PitchQuest® and your mentor throughout the program. Stevie is a Marketing Communications Specialist and Pitch Coach.
Stevie brings 20 years of pitching experience from the advertising industry combined with her business acumen, strategic thinking, and experience in understanding investors’ expectations having gone through the process of obtaining funding as co-founder of a food tech startup.
Quest Curriculum
- 14 Levels
- Coaching By Stevie
- Community Support
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Level 01 Be Prepared
In this first level, we'll introduce you to our pitch deck philosophy; you’ll set your investment objectives and build a pitch plan. You'll articulate your idea into an 'elevator pitch'; and we’ll cover the fundamentals of your business plan to ensure you have the upfront thinking underway.
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Level 02 Get to know your customer
Let’s get to know your customer better than they know themselves! Learn how to approach customer research and segmentation and build your customer personas. At the end of this level, you’ll create the first slide of your pitch deck – representing your target audience and their pain points.
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Level 03 Articulate the problem
Ideas are great, and they become even better when they’re the solution to a BIG problem, especially if no one else has tried to fix it yet. You’ll discover how to identify and articulate the core problem you solve. By the end of this level, you’ll have articulated the problem clearly on one slide.
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Level 04 Define the opportunity
We’ll delve into your market research and define the true opportunity you are chasing. Investors will get excited about a qualified and quantified opportunity that demonstrates growth and scale. At the end of this level, you’ll pare down your research to create your market opportunity slide.
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Level 05 Sell the solution
You’ll consider how to best showcase your solution. You'll separate what you are providing from why it’s important to your target customers. You’ll identify the core end benefits your customers will enjoy and know how to present your tech or service onto 2-3 slides.
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Level 06 Commercialise it!
With the opportunity, problem and solution clarified, it's time to make some money! We’ll work on articulating your business model and defining your distribution channels. All this pared down into one key slide!
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Level 07 Be a legal eagle!
We all know legal ‘stuff’ can be a bit dry and a bit complicated, unless you’re a lawyer, of course! In this short level, you’ll become aware of the legal considerations you need to have in relation to your pitch deck and you’ll develop two key slides that ensure these considerations are covered.
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Level 08 Demonstrate traction
This is the key slide all investors want to see. Your idea is unique, your problem is qualified, your opportunity is big. Now you need to show investors that you can turn your idea into a viable business. We’ll give you all the knowledge and insights to demonstrate proof of concept.
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Level 09 Standout from the crowd
Get to know your competition and develop a market positioning that stands you out from the crowd. Identify your advantages and show investors you bring a uniqueness to future-proof your concept. Bring in the best team and advisors and show them off on their very own slide!
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Level 10 Make it famous!
Acquiring and retaining customers is key to success. You’ll explore your marketing objectives, strategies and tactics and determine how best to acquire and retain your prospective customers.
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Level 11 Do the maths!
What will it cost to set up and run your business and how much will you make over what time period? Important questions that must be answered before you embark on writing your pitch. We’ll send you in the right direction to gather the numbers you need to get investors interested!
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Level 12 Make your pitch!
Every pitch should contain the actual pitch! What do you want from investors and what will they receive in return? In this level, we’ll take a look at 4 components; the ask, the offer, the exit and the use of funds. You’ll learn how to articulate these into your pitch deck.
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Level 13 Top & tail it!
Like any good story, a pitch deck has a beginning, a middle and an end. In this level, we’ll focus on creating a compelling cover slide and teach you how to finish with a strong call to action!
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Level 14 Ready, Set, Pitch!
In the final level, we’ll help you review your pitch, rehearse and get ready to pitch to a room of investors. You’ll also receive our Pitch UX: a guide to creating a great user experience for your prospective investors!
Success Stories
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A Powerful Program
"The program is really good and generally easy to understand whilst also challenging my thinking. The in built tips are a really powerful tool to help me know that I’m on the right track. I believe this is such a powerful program that I would recommend any startup to do PitchQuest® before going to an incubator."